A Unique Sales Experience in Post-Conflict Zones – Mihai Mora

Selling in Bosnia blog banner featuring Mihai Mora on his first solo sales trip

My first solo trip as an Export Manager   Intro My first solo business trip. Just three months into my sales career. No  team. No prior travel experience outside a quick visit to Czech Republic with my commercial director. And now—Bosnia. A non-EU country, still fresh from Covid restrictions, with PCR tests before and after […]

Why People Say Yes: The Human Side of Sales Psychology

Discover the psychology of selling — what truly drives decisions, emotions, and trust in every sales process. Most people think selling is about persuasion, logic, or pricing. But the truth is — the psychology of selling is about emotion first. You think your client said “no” because of price. But what if they said no […]

The Modern Professional Man: Strength Without Noise | Mihai Mora

Everyone knows the one who talks.The one who shakes hands, smiles, and delivers the pitch.But few know the man behind it all. He’s the one… The Modern Male Professional In a world where everything is questioned,there’s still room for a dignified version of the professional man: What Really Makes a Difference The best deals aren’t […]

Selling and Learning in Iași, Romania: A Real Sales Travel Story

Notes from 34A: What I Saw (and Felt) in Iași, Romania A city that doesn’t whisper its history. It sings it. If you land in Iași expecting another European town with pretty facades and sleepy streets, you’ll be in for a surprise. This is not a city that whispers its past. It sings it. Loudly. […]